Who is DA?

Welcome to DA Clothes! 

My name is Diana Aizhulova and I am the owner of DA Clothes! I am 20 years old and am from Apex, North Carolina! I am currently a Junior at NC State University studying Business Administration with a concentration in Operations and Supply Chain Management. 

I started DA Clothes in 2018 originally to repurpose the clothing I already had by customizing the pieces of clothing to highlight my individuality. DA Clothes slowly grew as I was doing orders for friends and family, I started doing orders for local schools and organizations but it wasn't until 2020 that DA Clothes really took off. Due to COVID, society as a whole has hit overdrive on shifting towards online shopping last year. Many e-commerce stores, including mine, have experienced a surge in online sales. This is when I realized I was operating a profitable business that allowed me to be financially independent. 

DA Clothes continues to be my creative outlet, using graphic loungewear as a canvas to my intellectual work. I believe that clothing is the best way to express yourself, and the biggest confidence booster! 

This company is something I hold very close to my heart. Through years of highs and lows, successes and failures, I have learned so much and grown a lot not only professionally but personally. 

Things I have learned balancing a business and being a college student: 

  • aim high and you'll never land low 
  • motivation rooted from fear of mediocrity  
  • the best lessons are learned within your mistakes 
  • time is valuable and should not be wasted 

Thank you for supporting DA CLOTHES

With love, 

Diana Aizhulova